July 07, 2011 • News
When retailers, reps and sales managers gather next month at the Salt Palace for Outdoor Retailer Summer Market, talk will turn to products — how to market them, how to merchandise them, when to bring in back-up orders. No less important, however, will be the discussions among product designers, brand managers, suppliers and a small army of compliance auditors, contractors and consultants that manage the industry’s far-flung supply chain and will be focused on the questions of where, when and how to make product and maintain margins.