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Supply Chain Frontiers issue #6. Read all articles in this issue. 

On March 1, 2005, the new president of MIT, Dr. Susan Hockfield, will open a symposium on the strategic importance of supply chain management entitled "At the Crossroads of Supply Chain and Strategy". Senior executives from C&S Wholesale Grocers, IBM, MIT, Procter & Gamble, and Reebok will explore the theme, and be interviewed by journalists from the Boston Globe, Fast Company and the Harvard Business Review.

The event will also launch a major publishing venture, the monthly newsletter Supply Chain Strategy for senior executives. With a mission to help companies harness the strategic potential of their supply chains, the newsletter is the first joint publication from the MIT Center for Transportation & Logistics and Harvard Business School Publishing.

Supply chain management is not simply a cost-cutting tool or a channel for delivering products, but a vital source of competitive advantage. To this end, supply chain professionals should be included in critical business decisions and senior business leaders of all functions should have a deeper understanding of supply chain issues.

Yet many companies continue to restrict supply chain activities to routine operations and cost control programs. A much better understanding is needed of how supply chain management integrates with strategy and organizational structure to help enterprises compete and grow.

This CTL symposium brings together leading thinkers and adopters to share their insights into the junction between corporate strategy and supply chain management. They will discuss how organizations align the two areas, and create enterprises that are robust and agile enough to excel in more demanding markets.

"At the Crossroads of Supply Chain and Strategy" is part of an ongoing series of CTL symposia. The event is open to CTL sponsors, the MIT community, and selected invitees.

For more information and registration procedures go here or register with Nancy Martin, CTL, at nlmartin@mit.edu.

For more information on Supply Chain Strategy go here.