Thesis/Capstone
Publication Date
Authored by
Prakit Worawattananon
Advisor(s): Larry Lapide
Topic(s) Covered:
  • Case Study
  • Demand Planning
  • Inventory
  • Optimization
Abstract

This thesis develops a model for a company to set up its supply chain segmentation based on customer services. The author introduces the “Push-Pull Segmentation Model” which is the model that balances the company and customer perspectives in the segmentation process. Additionally, he demonstrates how to implement the model by applying it to a case study and, then, shows results got from this case.

Author: Prakit Worawattananon
Advisor: Larry Lapide